Hamburg/Dublin, 4 December 2023 – Today, Bauer Media Audio – Europe’s leading digital commercial radio and audio operator – has announced that it has completed its acquisition of iRadio - a leading youth music station serving listeners in the West, North West, North East & Midlands region of Ireland. iRadio will now join Today FM, Newstalk, 98FM, SPIN 1038, SPIN South West and Cork’s Red FM as part of Bauer Media Audio’s portfolio in Ireland.

In joining Bauer Media Audio, iRadio will be provided with access to leading audio innovations, digital expertise and unmissable content opportunities, ensuring that it continues to grow and develop, and meet the needs of its commercial partners and audience. With iRadio’s addition, Bauer Media Audio extends its reach in Ireland, to more than 2.1 million listeners every week, and grows its total audience across Europe to more than 61 million weekly listeners.

Speaking on the news, Vivian Mohr, President, Bauer Media Audio stated: “We’re excited to welcome iRadio to Bauer Media Audio. The station has been a significant presence in the lives of its audience, offering great music and outstanding content. The acquisition of this top-notch business marks our expansion in Ireland, and we eagerly anticipate the possibilities it presents to strengthen our connections with both listeners and commercial partners across broadcast and digital audio platforms."

[ENDS]

About Bauer Media Audio
Bauer Media Audio  is Europe’s leading digital commercial radio broadcaster and audio operator. Experts in the power of sound, the company reaches over 61 million listeners weekly through its broadcast radio, online services, and podcasts. Spanning 9 countries – the UK, Sweden, Norway, Denmark, Ireland, Finland, Poland, Slovakia and Portugal, Bauer Media Audio owns leading brands including Today FM, KISS, Mix Megapol, Absolute Radio, Radio Norge, Radio Expres, Radio Nova, Radio 100, RMF and Rádio Comercial.  

Press contacts:

Cat Martin
Communications Director, Bauer Media Audio
cat.martin@bauermedia.co.uk
M: +44 7932 746363

Cameron Frazer
Communications Manager, Bauer Media Audio
cameron.frazer@bauermedia.co.uk