Our Purpose, Mission and Values
Bauer Media Group is on a transformation journey, and much work has been done on articulating out the role we want to play, as a company, in this fast-changing world: who we are, what impact we want to have, and what we stand for.
Our Purpose and our Mission are our reasons for being in business. They are the reasons why our consumers buy our products and services and why we come to work every day. They are at the heart of everything we do and what unites our businesses.
Our Purpose – Enriching everyday life
Our Purpose is to enrich everyday life. The lives of our readers, users, listeners and customers. We inspire with talented journalism. We inform so that people can access the information they need. We help businesses to find new customers. We know how to make people's life a little bit easier.
Our Mission – We inform, entertain and inspire
Our mission is to inform, entertain and inspire our customers making each day a little better and supporting them as they organise their lives and discover more.
Our values are our set of beliefs that define our identity and culture. They are our guide for how we want to work together and treat each other. In short, they are the foundation for everything we do.
PASSION
We LOVE what we do – it inspires, unifies and challenges us. Our passion – both loud and quiet – is contagious and it helps to make the impossible, possible.
TRUST
We do what we say and say what we do – we value honesty and integrity. Trust is our foundation and empowers our people to live up to their full potential.
EXCELLENCE
We strive for outstanding in everything we do. We raise the bar. Our desire for excellence fuels our ambition for personal and business growth.
ENTREPRENEURSHIP
We challenge the status quo – this is our mindset. Entrepreneurship is our pursuit of opportunity – we are agile, focused and resourceful.