Marketing
BESPOKE SOLUTIONS FOR ADVERTISERS: BAUER ADVERTISING KG
We reach almost half the entire population and 56 percent of women – making us the top marketer of advertising in Germany. Whether it’s a single ad, an advertising concept designed to appeal to all target groups, a cross-media solution, or an attention-grabbing advertorial – we offer solutions which meet the exact needs of our clients.
Our magazines offer compelling benefits:
- high paid circulation figures
- precisely targeted groups
- high-quality editorial environments
In order to give our clients the best possible advice in all areas, we carry out regular market surveys of target groups and business sectors, and evaluate market media studies across the publishing industry. Individual assessments of market media studies, such as “best for planning” (b4p), complement and underscore our expertise.
Naturally, our internationally aligned marketing companies also create transnational communication concepts. As a result, we are one of the few media companies in Europe which can meet the growing demands of globally operating corporations and agencies.