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Wednesday, 25. January 2012
tv14 achieves new sales record – 2.16 million copies worldwide make it market leader in individual magazine sales
tv14 starts the new year successfully with a new sales record. Issue 1/2012 of the programme guide from the Bauer Media Group posted 2.16 million in sales of individual copies, thus surpassing the single-copy sales record set in 2011 and cementing tv14’s place as the world's best-selling programme guide in the retail sector.
The unparalleled result marks a continuation of the uninterrupted tv14 success story of the last few years. “We are extremely pleased that we can continue to inspire new buyers of tv14 at this high circulation level. The latest results show us that we keep exciting readers anew every 14 days with our unique magazine concept comprising TV stories, service, facts and stars, and a clear programme with an exclusive ‘10-second planner’”, said Uwe Bokelmann, tv14 editor-in-chief. “With 2.16 million retail copies sold, tv14 is continuing to consolidate its positioning internationally in an exceptionally competitive segment of the market as the clear No. 1. Of that we are very proud.”
Background information:
tv14, a modern TV guide, is the leading newcomer to appear on the magazine scene in the past ten years. Launched in 1999 and published fortnightly, the programme guide from the Bauer Media Group today sells a total of around 2.5 million copies – and reaches 6.89 million readers, making tv14 the highest-circulating TV guide and best-selling popular publication in Europe.
Press contact:
Bauer Media Group
Berit Sbirinda
Phone: 040/3019-1027
E-mail: berit.sbirinda@bauermedia.com