Sales

EFFICIENCY IN SALES.

 

BAUER VERTRIEBS KG ORGANISES THE SALE OF ALL GERMAN TITLES WORLDWIDE IN RETAIL AND SUBSCRIPTIONS.

 

Our company would only be half as successful without strong sales. We make it easier for the reader to find his or her favourite magazine on the shelves. In Germany, every second citizen reads a Bauer magazine. 2.5 million people read a subscription title from Bauer. We are thus one of the publishers with the highest numbers of subscribers.

 

In retail we supply retail outlets, kiosks, train station bookshops and other outlets. We therefore work together with all of the relevant market partners such as wholesalers, retail trade centres and with our own point-of-sale (PoS) employees directly in the shop. A trained sales team from Bauer Vetriebs KG supports employees at the PoS in improving the range and the placement of the magazines. 

 

In subscriptions we actively address readers and users with advertisements, telephone marketing and websites. New subscription models such as pre-paid reading with magazine vouchers supplement classic models such as premium subscriptions or gift subscriptions.

 

 

 

 

 

 

Subscribers are given optimal customer care by our customer relation marketing. Find out more about our subscriptions at
> www.bauer-plus.de.

 

Partner for press and circulars

Quick and reliable delivery of our magazines to subscribers: this is what Bauer Postal Network is for. The company is the mailing and logistics specialist of Bauer Vertriebs KG. Bauer Postal Network has 36 main transhipping centres, 600 sales partners and 37,000 couriers and guarantees a one-day accuracy in delivering print media. As a partner for press and circulars, Bauer Postal Network has successfully established itself with renowned business customers across Germany. Click > here to go straight to Bauer Postal Network.

Marketing

Security through high paid-circulation numbers, relevance through finely balanced target groups and quality through high-quality editorial environments: Bauer Advertising KG offers the advertising industry a versatile and innovative advertising portfolio.

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Print & logistics

Our print shops and logistics are characterised by excellent flexibility, customer-focused production deadlines, reliable manufacturing and efficient logistics processes. Modern full-service operations work for the Bauer Media Group as well as for other well-known customers.

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Licences

Numerous renowned magazine brands of the Bauer Media Group are published by licence partners in 20 countries. Our global network ensures cross-publisher synergies in magazine production.

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